Consulting
Before you spend the money, bring me in.
You have the idea. You have the budget. You know what you want to build.
The problem is turning that idea into something real without wasting time and money figuring everything out the hard way.
That’s where I come in.
You work directly with me.
I work directly with founders and brands in fashion, streetwear, running and lifestyle to help take ideas from concept to execution.
No cookie-cutter blueprint. No handing you off to an account manager.
You work directly with me.
What I help with
Depending on what you’re building, our work can include:
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Brand strategy & direction
Who we’re building for, where the brand fits, what it should look and feel like, and what actually makes sense to launch.
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Product & manufacturing
Product strategy, sourcing, blanks vs. custom manufacturing, samples, materials, finishes, manufacturers and production decisions.
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Creative direction
Brand presentation, campaigns, photography, website direction and how everything should come together visually.
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Content strategy & creation
What to create, how to tell the story, how to reach the right people and how the brand should show up online.
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Launch strategy
Product rollout, content, seeding, activations, events, community and the decisions that get the brand into the world.
The 90-day brand build
This isn’t a course.
For 90 days, I work alongside you to help build and execute the brand.
We start with the idea, customer, budget and what you’re actually trying to accomplish.
Then we build.
That can mean finding manufacturers, reviewing samples, cutting unnecessary products, developing creative concepts, directing content, working through the website, planning the launch or telling you not to spend money on something that doesn’t make sense.
The goal isn’t to spend your entire budget. The goal is to spend it intentionally.
By the end of the engagement, you should have:
A clearly positioned brand with its creative direction established, product and manufacturing figured out, digital presence taking shape, content strategy in place and your first launch either live or ready to go.
How we work
You’ll have a strategy call with me every week throughout the 90 days.
Between calls, we’ll stay connected for feedback, decisions and anything that needs to keep moving.
When something needs a specialist outside my scope, I’ll help identify what we need and who we need to get it done.
I’m involved. I’m going to tell you when I think something works. And I’m also going to tell you when I think you’re about to waste your money.
That’s part of why you’re hiring me.
Investment
90-Day Brand Build
Starting at $5,000
My consulting fee is separate from your execution budget.
Manufacturing, inventory, samples, photographers, developers, advertising, talent, events, travel and other third-party expenses are not included in the consulting fee. Ideally, you already have capital allocated toward actually building and launching the project.
After the 90 days
If it makes sense to keep working together, ongoing creative and brand consulting is available.
That can include future products and collections, campaigns, content, events, activations, partnerships and overall creative direction.
We keep building.
Who this is for
This is for someone who is serious about building.
You don’t need to have everything figured out. That’s the point.
But you should have an idea you believe in, the resources to execute it and the willingness to hear when I think we should do something differently.
If you’re looking for somebody to blindly agree with every decision, I’m probably not your guy.
Let’s talk before you start spending the money.
If you have the idea and the budget but aren’t sure how to execute it, start here.
Book a conversation